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Drug Dispensers George Perros, Greystone Assoc. Oct 1, 2003 12:00 PM Transdermal patches—used for years to help smokers quit—now offer healthy growth opportunities due to improved materials. Until recently, the use of transdermal patches for pharmaceuticals has been limited because only a few drugs have proven effective delivered through the skin — typically cardiac drugs such as nitroglycerin and hormones such as estrogen. Now, pharmaceutical companies are taking another look at transdermal patches for drug delivery. The availability of improved materials, combined with new patch designs, is creating growth opportunities for companies that manufacture drug patches and their supply chain partners. How They Work Table I
OTC Patch Products These consumers often are well informed, have disposable income, and exhibit a high degree of health consciousness. The aging baby boomers also are more likely than other consumers to have an interest in natural products. Analgesic and topical patches include the Ace Patch from Becton-Dickenson and the PainPatch from Mentholatum. Both provide topical pain relief for several hours. Many industry analysts believe patches are the fastest growing sub-segment within the OTC category (see Table II).
Table II
Non-medicated patch markets include thermal and cold patches, nutrient patches, skin care patches (a category that consists of two major sub-categories — therapeutic and cosmetic), aroma patches, weight loss patches, and patches that measure sunlight exposure. The market for thermal patches received significant validation with the entry by Procter & Gamble and the launch of P&G's ThermaCare patch product last year. A company known for its detailed and comprehensive use of consumer market research, P&G's entry and marketing investment into this skin patch segment is sure to capture the attention of other players. We expect to see at least three competing patch products in this sector entering the market in the next twelve months. > Patch Design and Technology
The container closure system for a TDS is usually a foil pouch made from multilaminates with foil, paper, and heat sealable polyethylene (PE) portions. The foil serves as a vapor barrier, and PE is used for heat sealing purposes. Emerging and Future Patch Technologies Combination Patches — The concept of combining two or more active ingredients in the same patch has been viewed as a logical progression in patch design since the mid-1990s. The first significant commercial product to capitalize on this concept is the CombiPatch (Noven). It combines estrogen (estradiol) and the progestin (norethindrone acetate) in a twice-weekly transdermal patch. Combination patch designs may include separate reservoirs for each drug or contain multiple drugs in a single reservoir (if there are no chemical and/or biostability issues). Variable Rate Delivery — Investigations into transdermal patch designs that can vary the rate of drug delivery to respond to physical conditions and physiological changes are underway. Current investigations are focused on bodily changes such as temperature and perspiration rate that may signal the need for higher or lower rates of administration. Polymers in the membrane that respond to temperature changes and allow more or less drug to pass in a given time period are one example. Transparent Patches — As the use of transdermal patches proliferates, the cosmetic aspects of patch wear have become a potential barrier to growth and thus an issue for transdermal package designers. Transparent patches have come to market that allow the user to wear the patch on an exposed area of skin without the patch being readily noticeable. This feature of transparent patches is particularly attractive in high-temperate climates. The main design feature of transparent patches is the use of a flesh-colored or skin tone backing layer. Heat-Assisted Patches — Heat is believed to enhance the transdermal delivery of various drugs in a number of ways, including increasing skin permeability and increasing body fluid circulation. Diffusion through the skin is a temperature-dependent process, so raising the skin temperature should increase permeation through the skin. Future Prospects The aging population in industrialized countries will create a growing market of mature and elderly needing drug therapies and pain management for a variety of maladies associated with the aging process. Transdermal patches provide an improvement in compliance over oral drugs and injections, since there is no danger of forgetting to take the medication, a common occurrence among elderly patients. The growing population in developing countries, particularly on the African continent and in parts of the Pacific Rim and South America, will drive demand for patch products in the area of vaccines and contraception. These factors will contribute to an annual growth rate of 11% for prescription patches over the next five years. Demand for non-medicated patches also will be aided by the population shift to older individuals, as well as by new patch products for treating skin ailments and possessing cosmetic benefits. George Perros is managing director of Greystone Associates, a medical technology consulting group located in Southern New Hampshire. He earned his undergraduate degree in chemistry, with an emphasis in organic synthesis, and received his MBA from Northeastern Univ. Information contained in this article was excerpted from Greystone's recent market report, “Skin Patches: Prescription, OTC and Non-medicated Markets.” Information on the full report can be obtained by contacting Greystone at 603/673-3444 or by visiting greystoneassociates.org :: Renew / Subscribe to Paper, Film & Foil CONVERTER::
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